Before joining Diego’s program (First 10 Client Starter Kit), I was in a unique but challenging position. As a first-time founder, I had confidence in my product management leadership and the value I could bring to others based on my career experience. But building a business? That was new territory. I wrestled with doubts—was my expertise unique enough to stand out? Could I deliver real value in a way that also drove a sustainable business? On top of that, I faced a stark reality: while I’d collaborated closely with sales, marketing, and customer success teams in the past, I had never done the work they do. Suddenly, these areas were no longer someone else’s domain—they were mine. I didn’t know where to start, what questions to ask, or how to even begin self-teaching the skills I needed. I knew I was an expert in my area of product, but in this broader context, I felt lost. Enter Diego’s program—and everything changed. It wasn’t just a course; it was a transformation. The program is meticulously crafted, tailored to meet you where you are, and designed to both supercharge your strengths and fill in your gaps. And the best part? It’s genuinely fun. I hadn’t realised how energising learning something completely new could be until I dove into Diego’s method. The way he structures the program keeps you in a state of flow—it’s not just effective; it’s addictive. But here’s what really sets Diego apart: everything he promises, he delivers. There’s no fluff, no overhype, and nothing extraneous. What you see on his website is exactly what you get—and often much, much more. Within days of fully committing to the program, I knew the value I was receiving far surpassed the financial investment I’d made. If you’re a first-time founder or someone stepping into new territory, Diego’s program doesn’t just teach you—it empowers you. It equips you with the tools, insights, and confidence to bridge the gaps you face and turn your vision into reality. I can’t recommend it enough.